The world’s largest online marketplace for pre-owned luxury goods TheRealReal said that Gucci is the most traded brand of 2021 according to Luxury Resale Report.
The company said that purchases went up to 62 percent and distribution up to 61 percent over the year. GenX is Gucci’s No.1 buyer and consignor. Prada, Chanel, Louis Vuitton, and Dior covered the top five.
The current report states the pandemic’s lasting impact on how people are trading, based on the information of The RealReal’s 23+ million members and the data of 19+ million items sold.
The President of TheRealReal said, “Luxury resale is experiencing record growth, with 6 million new members joining The RealReal since the top of June last year.”